一，营销方式的改变，以前想让人知道自己的店铺自己的产品是线下地推线上投广告，但是现在这种硬广已经不适应目前的环境，大家都更愿意沉浸式体验，更接受软广，短视频就符合时代的发展，内容即广告。让广告变成你内容的一部分，才不会被用户反感。阿朱在天津做短视频代运营，就经常服务拍短视频软广的客户。
1、 The change in marketing methods used to want people to know that their store's products were promoted offline and advertised online, but now this kind of hard advertising is no longer suitable for the current environment. Everyone is more willing to immersive experience and accept soft advertising. Short videos are in line with the development of the times, and content is advertising. Make advertising a part of your content so that it won't be disliked by users. Azhu works as a short video agent in Tianjin and often serves customers who shoot short videos for soft advertising.
二，短视频营销成本低。你不花钱都可以发布视频让平台粉丝看到，而且，假如你愿意花钱，平台依托大数据，会将你的视频推送给更精准的用户群体，无疑是低成本获得高收益的方式之一。阿朱在天津做短视频代运营，曾经服务过一个客户，花了3000元拍的视频有300万的播放量，这个广告成本几乎可以忽略不计。、
2、 Short video marketing costs are low. You can publish videos for platform fans to see without spending money, and if you are willing to spend money, the platform will rely on big data to push your videos to more accurate user groups, which is undoubtedly one of the best ways to obtain high profits at low cost. Azhu works as a short video proxy operator in Tianjin and once served a client who spent 3000 yuan to shoot a video with 3 million views, making the advertising cost almost negligible.
三，短视频流量巨大，仅抖音平台用户日活量就有六到七亿。流量时代本质来说就是利用对大众的影响力来“变现”，哪里人多，哪里机会大。这些用户理论上都是你的潜在客户群体，迟钝一点儿的企业老板还把它当做娱乐休闲的平台，但是有些企业老板已经盯准这块蛋糕了。短视频时代，你不入局就相当自己放弃自己，
3、 The short video traffic is huge, and the daily activity of Tiktok platform users alone is 600 million to 700 million. The era of traffic is essentially about using its influence on the public to "monetize", where there are many people, there are great opportunities. These users are theoretically your potential customer base, and slower business owners still consider it as a platform for entertainment and leisure, but some business owners have already focused on this cake. In the era of short videos, if you don't join the game, it's like giving up on yourself,
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